Grupo MCI | TwoJeys Store · Barcelona
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TwoJeys Store · Barcelona

 

Located in the heart of Barcelona, on the vibrant Carrer de la Canuda, TwoJeys’ first permanent store is designed to reflect the bold identity of the brand and its transition from jewellery to lifestyle. To illuminate this unique space, we selected the Berlin luminaires by Hofflights, offering precise and adaptable lighting ideal for highlighting both the industrial design details and the new visual identity of the brand, inspired by the two stars that form its logo.

 

With an industrial aesthetic and metallic finishes, the TwoJeys store creates a fully immersive experience for the customer, generating a dynamic and engaging atmosphere that reinforces its disruptive profile. The Berlin luminaires, equipped with Dual Switch technology (multipower & CCT), allow for adjustable colour temperature and light intensity to suit the space’s needs.

 

The lighting design for this flagship aims to provide an immersive experience that complements TwoJeys’ visual and product offerings, while highlighting the architecture of the space and creating an emotional connection with visitors. Every corner of the store is carefully lit to showcase the collections and create a unique atmosphere that invites customers to experience the brand in an authentic and engaging way.

 

Project by: Punto Consulting
Location: Barcelona, Spain
Luminaires: Berlin by Hofflights

Category

Retail